数据来源与研究方法：

  • 对行业内相关的专家、厂商、渠道商、业务（销售）人员及客户进行访谈，获取最新的一手市场资料；
  • 艾凯咨询集团对长期监测采集的数据资料；
  • 行业协会、国家统计局、海关总署、国家发改委、工商总局等政府部门和官方机构的数据与资料；
  • 行业公开信息；
  • 行业企业及上、下游企业的季报、年报和其它公开信息；
  • 各类中英文期刊数据库、图书馆、科研院所、高等院校的文献资料；
  • 行业资深专家公开发表的观点；
  • 对行业的重要数据指标进行连续性对比，反映行业发展趋势；
  • 通过专家咨询、小组讨论、桌面研究等方法对核心数据和观点进行反复论证。

手 机 版：http://m.icandata.com/view/6479.html

报告简介：

全球在线视频媒体市场研究报告

摘要

Video applications over broadband have emerged over the last couple years as Internet media companies and content producers seek to exploit the added speed and capacity of broadband infrastructure. The killer application on these networks is video based communication, mainly produced by users themselves. Online video consumption is already producing promising statistics; in the USA, around one in every three videos watched online is done via a Google property (primarily YouTube) – evidence that this industry leader continues to dominate. In 2008 new business models are beginning to emerge around the world as the players competing in the digital media space begin to seriously take note. This report provides an introduction to online Video Media entertainment and includes analyses, statistics and forecasts. For information on DVRs and IPTV, see separate reports.

目录及图表

1. Synopsis

2. Video streaming/web tv/video

2.1 What is streaming video?

2.2 Other forms of VoD

2.3 Streaming media standards by 1999

2.4 Broadband networks key to breakthrough

2.5 Narrowband videostreaming didn’t quite make it

2.6 Streaming HD video

3. Web tv/video

3.1 Advantages of web tv/video

4. Personal video services

4.1 Killer applications: personal video

4.1.1 YouTube

5. Telepresence

6. Emerging business models

6.1 Hollywood and VoD

6.2 TV shows on the Internet

6.2.1 Hulu launched in 2008

6.2.2 BBC iPlayer risks overloading the internet

6.2.3 ABC iView

6.3 TiVo and YouTube set to make waves

6.4 Joost and Bablegum beyond the hype

6.5 Long-tail services from JumpTV and Jalipo

7. Other developments

7.1 Are you being geo-blocked?

7.2 Think different, re: Video iPods

7.3 Intel working to improve chip architecture

7.4 Bittorrent combines P2P technology

7.5 Of The World TV

8. Video media statistics and forecasts

9. The International Webcasting Association (IWA)

10. Related reports

Table 1 – Worldwide revenue from online video – 2007; 2010
Table 2 – Online video streams & market share of top 10 online video properties in US – May - Dec 2007
Exhibit 1 – Equivalence between access modes and traditional audiovisual us


在线视频媒体