数据来源与研究方法:
- 对行业内相关的专家、厂商、渠道商、业务(销售)人员及客户进行访谈,获取最新的一手市场资料;
- 艾凯咨询集团对长期监测采集的数据资料;
- 行业协会、国家统计局、海关总署、国家发改委、工商总局等政府部门和官方机构的数据与资料;
- 行业公开信息;
- 行业企业及上、下游企业的季报、年报和其它公开信息;
- 各类中英文期刊数据库、图书馆、科研院所、高等院校的文献资料;
- 行业资深专家公开发表的观点;
- 对行业的重要数据指标进行连续性对比,反映行业发展趋势;
- 通过专家咨询、小组讨论、桌面研究等方法对核心数据和观点进行反复论证。
报告简介:
摘要
Using mobile handsets to accomplish financial transactions and purchases is starting to appear as something inevitable in the worldwide marketplace. However, In-Stat does not believe that 2008 will be "the year of mobile payments." It may not even qualify as "the year of trials of mobile payments." However, there is evidence that the US market may overcome a crucial issue—technology incompatibility—and make progress toward contactless payments using cellphones.
The key enabling technology will be near field communications (NFC) chips deployed into handsets as well as in merchant payment terminals.
This report includes a review of recent progress in deployment of financial services in cellphones and includes brief profiles of many of the companies involved with bringing those services to the market, particularly in the US.
This report is important for any company considering offering mobile payments and mobile financial services including operators, handset vendors, application developers, and semiconductor makers.
目录及图表
Executive Summary
Introduction
It’s Working in Japan
Conditions in the US May Be Improving
There Have Been Failures
The Vision for Mobile Wallet
Contactless Payments
Expanded Shopping and Purchases
Mobile Banking and Transactions
Content Discovery and Other Functions
Identification
Personal Payments, Transfers, and Remittances
Companies, Practitioners, and Initiatives
Mobile Operators
SWOT Analysis, Mobile Operators
AT&T Mobility
NTT DoCoMo
KDDI
Cellular South
Verizon Wireless (US)
Sprint Nextel
Trusted Service Manager/Application Provider
SWOT Analysis, Trusted Service Manager/Application Providers
PayPal
Firethorn Holdings
Obopay
mPoria
ClairMail
mFoundry
Hardware and Semiconductor Vendors
SWOT Analysis—NFC Hardware and Semiconductor Vendors
ViVOTech
Moversa
INSIDE Contactless
SIM Card Vendors
Merchants
Industry Groups
Global Mobile Money Transfer (GSM Association)
Pay-Buy-Mobile (GSM Association)
Consumer Attitudes Toward Mobile Transactions
Conclusions and Forecasts—M-Commerce in the US
Strengths
Weaknesses
Opportunities
Threats
The Missing Link—Who Gets Paid?
Other Issues
Forecast
Mobile Financial Services (including Contactless Payments) Forecast—North America
Contactless (NFC) Payment Forecast—North America
Methodology
End-User Survey
Industry Research
Related In-Stat Reports
List of Tables
Table 1. DoCoMo Mobile Payment Options
Table 2. Merchants Participating in Cellular South NFC Initiative
Table 3. Barriers to Using Cellphone for Small Transactions
Table 4. Current Transaction Methods
Table 5. North American Mobile Financial Services Users
Table 6. North American NFC Transaction Subscribers
List of Figures
Figure 1. Forecast Subscribers to Mobile Financial Applications—North America
Figure 2. Mobile Wallet Components
Figure 3. Mobile Payment Ecosystem
Figure 4. Personal Payments Diagram—PayPal
Figure 5. Personal Payments Diagram—Obopay
Figure 6. mPoria Shopping Screen
Figure 7. Consumer Interest in Mobile Wallet Capabilities
Figure 8. Primary Benefits of Using Cellphone for Small Transactions
Figure 9. Primary Barriers to Using Cellphone for Small Transactions
Figure 10. Preferred Transaction Source
Figure 11. Mobile Financial Services Users—Expected Forecast
Figure 12. North American NFC Transaction Subscribers
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