数据来源与研究方法：
- 对行业内相关的专家、厂商、渠道商、业务（销售）人员及客户进行访谈，获取最新的一手市场资料；
- 艾凯咨询集团对长期监测采集的数据资料；
- 行业协会、国家统计局、海关总署、国家发改委、工商总局等政府部门和官方机构的数据与资料；
- 行业公开信息；
- 行业企业及上、下游企业的季报、年报和其它公开信息；
- 各类中英文期刊数据库、图书馆、科研院所、高等院校的文献资料；
- 行业资深专家公开发表的观点；
- 对行业的重要数据指标进行连续性对比，反映行业发展趋势；
- 通过专家咨询、小组讨论、桌面研究等方法对核心数据和观点进行反复论证。
报告简介：
摘要
Why buy this report
Get insight into trends in market performance
Pinpoint growth sectors and identify factors driving change
Identify market and brand leaders and understand the competitive environment
Regional coverage
Western Europe; Eastern Europe; North America; Latin America; Asia-Pacific; Oceania; Africa and the Middle East
目录及图表
Table of contents
HEADLINES
KEY SECTOR PERFORMANCE
DECLINING GROWTH RATES
WESTERN EUROPE: HOME TO LEADING TOUR OPERATING GROUPS
SMALL SALES, GREAT POTENTIAL
DYNAMIC PACKAGING ENHANCES COMPETITION
ADVENTURE TRAVEL AND CITY BREAKS BOOMING
CRUISES: AN ATTRACTIVE HOLIDAY ALTERNATIVE
CULTURAL TOURISM
HEALTH TOURISM GROWS
ECO-TOURISM STILL DEVELOPING
BOOKING TRENDS
ONLINE DEVELOPMENTS
Generation Differences
The report made the following observations:
Young Travellers
Young Adults not as “Tech-Savvy” as Imagined?
Over 50s
Cash Rich and Time Rich
Internet penetration by region
Web 2.0...
... and beyond
Mobile Devices Taking Off
COMPETITIVE ACTIVITY: TRAVEL RETAIL
HEADLINES
CARLSON WAGONLIT TRAVEL INC (CWT) GROWING
SLOWDOWN IN KEY SOURCE MARKETS HURT TUI
AMERICAN EXPRESS DRIVES MEMBERS TO ITS WEBSITE
Customising the travel experience
Four Key Areas for Business Travel
JAPAN TRAVEL BUREAU (JTB) STRONG IN ASIA-PACIFIC
EXPEDIA INC
PROSPECTS
HEADLINES
KEY SECTOR PERFORMANCE
Positive Outlook
Industry suppliers remain a threat
Further Development of Niche Travel
Virtual Word Of Mouth
Travel Retailers Take a Closer Look at Mobile Devices
旅游零售
