数据来源与研究方法:

  • 对行业内相关的专家、厂商、渠道商、业务(销售)人员及客户进行访谈,获取最新的一手市场资料;
  • 艾凯咨询集团对长期监测采集的数据资料;
  • 行业协会、国家统计局、海关总署、国家发改委、工商总局等政府部门和官方机构的数据与资料;
  • 行业公开信息;
  • 行业企业及上、下游企业的季报、年报和其它公开信息;
  • 各类中英文期刊数据库、图书馆、科研院所、高等院校的文献资料;
  • 行业资深专家公开发表的观点;
  • 对行业的重要数据指标进行连续性对比,反映行业发展趋势;
  • 通过专家咨询、小组讨论、桌面研究等方法对核心数据和观点进行反复论证。

报告简介:

日本酒业市场调查分析报告

摘要

Why buy this report
Get insight into trends in market performance
Pinpoint growth sectors and identify factors driving change
Identify market and brand leaders and understand the competitive environment

Product coverage
Fortified wine and vermouth; Non-grape wine; Sparkling wine; Still light grape wine

目录及图表

ALCOHOLIC DRINKS IN JAPAN : MARKET INSIGHT

EXECUTIVE SUMMARY

Continued Decline in the Total Market

Manufacturers Targeting Younger People and Females

Consolidated Industry With Active Mergers and Acquisitions

More Opportunity for Specialist Retailers

Gradual Decline With Decreasing Population

KEY TRENDS AND DEVELOPMENTS

Health-conscious Trend Continues

Polarisation Accelerates

Deregulation in the Industry

Cracking Down on Drink-driving

Younger People and Females Are Targeted

Specialist Retailers

Summary 1 Leading Specialist Retailers 2006

Market Merger and Acquisition Activity

MARKET BACKGROUND

Legislation

TAXATION AND DUTY LEVIES

Table 1 Taxation on Alcoholic Drinks 2007

Table 2 Import Tax by Selected Sectors 2007

OPERATING ENVIRONMENT

MARKET INDICATORS

Table 3 Retail Consumer Expenditure on Alcoholic Drinks 2002-2007

MARKET DATA

Table 4 Sales of Alcoholic Drinks by Sector: Total Volume 2002-2007

Table 5 Sales of Alcoholic Drinks by Sector: Total Value 2002-2007

Table 6 Sales of Alcoholic Drinks by Sector: % Total Volume Growth 2002-2007

Table 7 Sales of Alcoholic Drinks by Sector: % Total Value Growth 2002-2007

Table 8 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: Volume 2007

Table 9 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: Value 2007

Table 10 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: % Volume 2007

Table 11 Sales of Alcoholic Drinks by Sector by On-trade vs Off-trade Split: % Value 2007

Table 12 Company Shares of Alcoholic Drinks by Global Brand Owner 2003-2006

Table 13 Off-trade Sales of Alcoholic Drinks by Distribution Format: % Value Analysis 2007

Table 14 Off-trade Sales of Alcoholic Drinks by Sector and Distribution Format: % Volume Analysis 2007

Table 15 Forecast Sales of Alcoholic Drinks by Sector: Total Volume 2007-2012

Table 16 Forecast Sales of Alcoholic Drinks by Sector: Total Value 2007-2012

Table 17 Forecast Sales of Alcoholic Drinks by Sector: % Total Volume Growth 2007-2012

Table 18 Forecast Sales of Alcoholic Drinks by Sector: % Total Value Growth 2007-2012

DEFINITIONS

Summary 2 Research Sources

LOCAL COMPANY PROFILES - JAPAN

ASAHI BREWERIES LTD - ALCOHOLIC DRINKS - JAPAN

STRATEGIC DIRECTION

KEY FACTS

Summary 3 Asahi Breweries Ltd : Key Facts

Summary 4 Asahi Breweries Ltd : Operational Indicators 2004-2006

COMPANY BACKGROUND

PRODUCTION

Summary 5 Asahi Breweries Ltd : Production Statistics 2006

COMPETITIVE POSITIONING

Summary 6 Asahi Breweries Ltd : Competitive Position 2006

CALPIS CO LTD - ALCOHOLIC DRINKS - JAPAN

STRATEGIC DIRECTION

KEY FACTS

Summary 7 Calpis Co Ltd: Key Facts

Summary 8 Calpis Co Ltd: Operational Indicators 2004-2006

COMPANY BACKGROUND

PRODUCTION

Summary 9 Calpis Co Ltd: Production Statistics 2006

COMPETITIVE POSITIONING

Summary 10 Calpis Co Ltd: Competitive Position 2006

CHOYA UMESHU CO LTD - ALCOHOLIC DRINKS - JAPAN

STRATEGIC DIRECTION

KEY FACTS

Summary 11 Choya Umeshu Co Ltd: Key Facts

Summary 12 Choya Umeshu Co Ltd: Operational Indicators 2006

COMPANY BACKGROUND

PRODUCTION

Summary 13 Choya Umeshu Co Ltd: Production Statistics 2006

COMPETITIVE POSITIONING

Summary 14 Choya Umeshu Co Ltd: Competitive Position 2006

HAKUTSURU SAKE BREWING CO LTD - ALCOHOLIC DRINKS - JAPAN

STRATEGIC DIRECTION

KEY FACTS

Summary 15 Hakutsuru Sake Brewing Co Ltd: Key Facts

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 16 Hakutsuru Sake Brewing Co Ltd: Competitive Position 2006

KIRIN BREWERY CO LTD - ALCOHOLIC DRINKS - JAPAN

STRATEGIC DIRECTION

KEY FACTS

Summary 17 Kirin Brewery Co Ltd: Key Facts

Summary 18 Kirin Brewery Co Ltd: Operational Indicators 2004-2006

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 19 Kirin Brewery Co Ltd: Competitive Position 2006

MEIDI-YA CO LTD - ALCOHOLIC DRINKS - JAPAN

STRATEGIC DIRECTION

KEY FACTS

Summary 20 Meidi-Ya Co Ltd: Key Facts

Summary 21 Meidi-Ya Co Ltd: Operational Indicators 2007

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 22 Meidi-Ya Co Ltd: Competitive Position 2006

MERCIAN CORP - ALCOHOLIC DRINKS - JAPAN

STRATEGIC DIRECTION

KEY FACTS

Summary 23 Mercian Corp: Key Facts

Summary 24 Mercian Corp: Operational Indicators 2004-2006

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 25 Mercian Corp: Competitive Position 2006

SAPPORO BREWERIES LTD - ALCOHOLIC DRINKS - JAPAN

STRATEGIC DIRECTION

KEY FACTS

Summary 26 Sapporo Breweries Ltd: Key Facts

Summary 27 Sapporo Breweries Ltd: Operational Indicators 2004-2006

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 28 Sapporo Breweries Ltd: Competitive Position 2006

SUNTORY LTD - ALCOHOLIC DRINKS - JAPAN

STRATEGIC DIRECTION

KEY FACTS

Summary 29 Suntory Ltd: Key Facts

Summary 30 Suntory Ltd: Operational Indicators 2005-2006

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 31 Suntory Ltd: Competitive Position 2006

TAKARA SHUZO CO LTD - ALCOHOLIC DRINKS - JAPAN

STRATEGIC DIRECTION

KEY FACTS

Summary 32 Takara Shuzo Co Ltd: Key Facts

Summary 33 Takara Shuzo Co Ltd: Operational Indicators 2005-2007

COMPANY BACKGROUND

PRODUCTION

COMPETITIVE POSITIONING

Summary 34 Takara Shuzo Co Ltd: Competitive Position 2006

WINE IN JAPAN

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR BACKGROUND

Published Data Comparisons

SECTOR DATA

Table 19 Sales of Wine by Subsector: Total Volume 2002-2007

Table 20 Sales of Wine by Subsector: Total Value 2002-2007

Table 21 Sales of Wine by Subsector: % Total Volume Growth 2002-2007

Table 22 Sales of Wine by Subsector: % Total Value Growth 2002-2007

Table 23 Sales of Wine by On-trade vs Off-trade Split: Volume 2002-2007

Table 24 Sales of Wine by On-trade vs Off-trade Split: Value 2002-2007

Table 25 Sales of Wine by On-trade vs Off-trade Split: % Volume Growth 2002-2007

Table 26 Sales of Wine by On-trade vs Off-trade Split: % Value Growth 2002-2007

Table 27 Sales of Still Red Wine by Grape/Varietal Type 2004-2007

Table 28 Sales of Still White Wine by Grape/Varietal Type 2004-2007

Table 29 Sales of Still Red Wine by Quality Classification 2002-2007

Table 30 Sales of Still White Wine by Quality Classification 2002-2007

Table 31 Sales of Still Rosé Wine by Quality Classification 2002-2007

Table 32 Wine Production, Imports and Exports: Total Volume 2001-2006

Table 33 Wine Exports by Country of Destination: Total Volume 2001-2006

Table 34 Wine Exports by Country of Destination: Total Value 2001-2006

Table 35 Wine Imports by Country of Origin: Total Volume 2001-2006

Table 36 Wine Imports by Country of Origin: Total Value 2001-2006

Table 37 Company Shares of Still Light Grape Wine by National Brand Owner 2002-2006

Table 38 Company Shares of Still Light Grape Wine by Global Brand Owner 2002-2006

Table 39 Brand Shares of Still Light Grape Wine 2003-2006

Table 40 Company Shares of Champagne by National Brand Owner 2003-2006

Table 41 Company Shares of Champagne by Global Brand Owner 2003-2006

Table 42 Brand Shares of Champagne 2003-2006

Table 43 Company Shares of Other Sparkling Wine by National Brand Owner 2002-2006

Table 44 Company Shares of Other Sparkling Wine by Global Brand Owner 2002-2006

Table 45 Brand Shares of Other Sparkling Wine 2003-2006

Table 46 Company Shares of Fortified Wine and Vermouth by National Brand Owner 2003-2006

Table 47 Company Shares of Fortified Wine and Vermouth by Global Brand Owner 2003-2006

Table 48 Brand Shares of Fortified Wine and Vermouth 2003-2006

Table 49 Company Shares of Non-grape Wine by National Brand Owner 2003-2006

Table 50 Company Shares of Non-grape Wine by Global Brand Owner 2003-2006

Table 51 Brand Shares of Non-grape Wine 2003-2006

Table 52 Forecast Sales of Wine by Subsector: Total Volume 2007-2012

Table 53 Forecast Sales of Wine by Subsector: Total Value 2007-2012

Table 54 Forecast Sales of Wine by Subsector: % Total Volume Growth 2007-2012

Table 55 Forecast Sales of Wine by Subsector: % Total Value Growth 2007-2012


日本酒业