数据来源与研究方法：
- 对行业内相关的专家、厂商、渠道商、业务（销售）人员及客户进行访谈，获取最新的一手市场资料；
- 艾凯咨询集团对长期监测采集的数据资料；
- 行业协会、国家统计局、海关总署、国家发改委、工商总局等政府部门和官方机构的数据与资料；
- 行业公开信息；
- 行业企业及上、下游企业的季报、年报和其它公开信息；
- 各类中英文期刊数据库、图书馆、科研院所、高等院校的文献资料；
- 行业资深专家公开发表的观点；
- 对行业的重要数据指标进行连续性对比，反映行业发展趋势；
- 通过专家咨询、小组讨论、桌面研究等方法对核心数据和观点进行反复论证。
报告简介：
摘要
This report offers a comprehensive picture of the major household appliances market in China, providing trends on household appliances production and consumption, imports and exports, as well as data on the supply structure and company profiles of the major holdings and household appliances manufacturers in China.
As far as the products are concerned, the report provides a breakdown by type (refrigerators and freezers, clothes washers, dishwashers and sterilizing cabinets, cooking appliances, hoods, microwave ovens, air conditioners) with estimated market shares for each product, together with an analysis of the main production districts in China.
One section is entirely dedicated to the driving forces for demand, breaking down China's demand for household appliances into six different geographical areas. Other factors are considered, such as population and revenues.
As for the distribution, reference prices for each household appliance type is analysed. The section is completed with an overview of the major Chinese appliances chains and foreign investments. Moreover, the report includes information on the appliances trade fairs taking place in China and the most important sector's magazines.
Addresses of 135 Chinese operators in the appliance sector are also included.
Among the covered products: built-in appliances, refrigerators, freezers, clothes washers (washing machines), dishwashers and sterilizing cabinets, cooking appliances (hobs, ovens), hoods, microwave ovens, air conditioning.
目录及图表
METHODOLOGY AND RESEARCH FIELD
1. ACTIVITY TREND AND BASIC DATA
Production and consumption
2. TRADE
Refrigerators
Clothes washers
Dishwashers
Cooking appliances
Hoods
Microwaves
3. SUPPLY
Main production districts
Investments and certifications
Productivity
Direct investment
4. THE COMPETITIVE SYSTEM: MAJOR HOLDINGS
Concentration
Company profiles (Aucma, Chunlan Group, Fotile Kitchen Ware Co Ltd, Galanz Group, Gree Electrical Appliances Inc, Haier Group, Meiling Co Ltd, Hisense Company Ltd, Midea Group, Supor, Wuxi Little Swan Co Ltd, Xinfei Electric Co Ltd)
International Profiles
5. REFRIGERATORS AND FREEZERS
Major players
Freezers
Reference prices
Compressors
6. CLOTHES WASHERS
Major players
Middle sized companies
Reference prices
7. DISHWASHERS AND STERILIZING CABINETS
Major players
Reference prices
Sterilizing cabinets
8. COOKING APPLIANCES
Major players
Reference prices
9. HOODS
Major players
Reference prices
10. MICROWAVES
Major players
Reference prices
11. AIR CONDITIONERS
Major players
Middle sized companies
Reference prices
12. THE BUILT-IN SEGMENT
The kitchen furniture sector
Main players in China
Companies mainly present in the Shanghai province
Companies mainly present in the Beijing province
Companies mainly present in the Guangdong province
Company mainly present in the Anhui province
Company with headquarters in Xiamen
Company with headquarters in Sichuan
Appliance companies operating in the kitchen furniture sector
Office furniture companies interested in the kitchen furniture sector
Furniture companies interested in the kitchen furniture sector
13. DISTRIBUTION
An overview
Relevant distributing companies (Gome Group, Suning Appliance Chains Group Co Ltd, Jiangsu Five Star Electrical Goods)
Middle sized appliance chains
Hypermarkets
Foreign investments
Some tips about the Chinese consumer
14. USEFUL MEDIA
Trade Fairs
Magazine
Associations
15. DRIVING FORCES FOR DEMAND
Urban population
Construction activities
APPENDIX: addresses of 135 selected operators in the Chinese appliance sector
SOME COMPANIES MENTIONED IN THE REPORT
Aucma Co Ltd, Chunlan Group, Entive Electric Co Ltd, Five Star Appliances, Fotile Kitchen Ware Co Ltd, Galanz Electrical Appliance Ltd, Gome Group, Gree Electrical Appliances Inc, Haier Group Company, Hisense Company Ltd, Histar Electrical Appliance Co Ltd, Lamex Holding Ltd, Meiling Co Ltd, Midea Group, Oulin Electrical Appliances Co Ltd, Oupai Kitchen Cabinet Enterprise Co Ltd, Rongsheng Electric Appliances Holding Co Ltd, Shinco Electronic Group Co Ltd, Shuaikang Group Co Ltd, Suning Appliance Chains Group Co Ltd, Supor Electrical Appliances Manufacturing Co Ltd, Tiantan Co Ltd, Tree Electrical Appliances Co Ltd, Uga Home Appliances Co Ltd, Vantage Gas Appliance Stock Co Ltd, Wanjiale Co Ltd, Wuxi Little Swan Co Ltd, Xinfei Electric Co Ltd, Yajie Kitchen Co Ltd, Yadier Industry Co Ltd.
SOURCES OF INFORMATION
All CSIL reports are based on CSIL's original research, undertaken by CSIL's team of in-house researchers. Sources include: personal and telephone interviews, trade magazines, trade associations, company annual reports, product brochures, directories, CSIL's databases, official statistical sources.
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